FROM A 3D MODEL TO AN NFT WITH A PROOFED PRODUCT AUTHENTICITY

This Community Class is the last in a 5-class series, hosted by Felix Wigand from our member Virtuall.Pro.

Virtuall.pro is a start-up from Copenhagen and Latvia that builds a 3D Content Management System (CMS) that makes it effortless for any brand to work with 3D channels. Their automated virtual product distribution and format morphing lower the thresholds for brands to build valuable omnichannel customer journeys in 3D and virtual channels and “phygital” realities (AR, VR, Web2, Web3, D2A and E-commerce). Brands can move from high-cost manual 3D projects to automation & scalability through one platform, reaching millions of users in hundreds of channels.

In this Community Classes series, you will gain a holistic and integrated view on virtual fashion, how it is connected to the physical designs and sales and the marketing process.

You will learn how to create, implement and use 3D content, AR, VR and NFT on a daily basis to upgrade and digitalize your fashion business.

Class #5: Explore how you can connect an NFT to your physical wearables and thereby also enable your customers to wear an item virtually in their favourite social media channels or games in a whole new customer loyalty experience

WHAT? NFT utility use cases based on the customer journey.

WHY? Best practices by companies & returns.

HOW? Comparison of the different infrastructures/ marketplaces to choose from. Learning how to integrate & create NFTs internally vs. outsourcing the process.

Location: Spatial